STAND OUT FROM YOUR YAWNER COMPETITION
SPARK DELIGHT EVERYWHERE
BECOME THEIR BRAND BESTIE
Your brand voice is at the heart
of how customers perceive you.
Behind every brand you adore is a clear, unique voice that's constant in every interaction you have with them.
Even if you don't notice.
For customers, the strongest brand voice is more of a feeling than anything else.
For copy nerds like me, it's a conscious choice.
There are so many ways to give your copy a brand-voice boost. In this free lil' guy, I'll show you how to add voice-y tweaks that punch up your copy…
In your emails
On social media
With your micro-copy
In your nuts-and-bolts copy
Beyond your owned marketing
Wayyyy behind the scenes
Meet the mind behind the madness.
I'm Paige Worthy. (Yes, that's my real name.)
I help small businesses (run by people who give a sh*t) sell to their ideal customers without feeling icky about their marketing.
I believe that…
- Every business has a unique voice
- Marketing should make people feel seen, not simply sold to
- Marketing and ethics aren’t mutually exclusive
- Neither are clarity and cleverness
- Absolutely everything starts with a solid message
- The most effective messaging is rooted in shared humanity
Also? I believe in you.
Copy that flaunts your unmistakably-you brand voice is just one part of an ethical, effective, radically empathetic approach to marketing.
When you put it all together, you build long-lasting relationships with customers who are deeply in love with your brand (and sales you'll know you came by honestly).
Imagine that — now let's create it.