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Shine Theory No. 10: Mindy Cook

Press pause and read these tips before you make your next video.

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Press pause and read these tips before you make your next video.

Shine Theory No. 9: Lauren Cockerell

Stop the presses (and get more PR love for your business).

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Stop the presses (and get more PR love for your business).

Shine Theory No. 7: Julia Block Pearson

Julia Block Pearson is a social gal. In more ways than one — I mean, look at her ⬇️That warm, smiling face just screams, “I talk to strangers!” But she’s also a social media queen 👑 Her company, Stratos Creative Marketing, offers social strategy and execution as a service, and their Instagram account is two tons of playful fun, and […]

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Julia Block Pearson is a social gal. In more ways than one — I mean, look at her ⬇️That warm, smiling face just screams, “I talk to strangers!” But she’s also a social media queen 👑 Her company, Stratos Creative Marketing, offers social strategy and execution as a service, and their Instagram account is two tons of playful fun, and […]

WTF is Shine Theory?

It’s a whole vibe is what it is.

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It’s a whole vibe is what it is.

Shine Theory No. 6: Catherine Brown

No one wants to come across as the stereotypical sleazy salesperson. But if we believe sales is sleazy, then it’s likely to cause us to avoid prospecting activities.

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No one wants to come across as the stereotypical sleazy salesperson. But if we believe sales is sleazy, then it’s likely to cause us to avoid prospecting activities.

Rachel Zurer

Shine Theory No. 5: Rachel Zurer

Want a simple rule that could transform your entire business? Always. Be. Scheduled.

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Want a simple rule that could transform your entire business? Always. Be. Scheduled.

Liz Cortes

Shine Theory No. 4: Liz Cortes

Getting on Google Maps can get you 100 more website visitors! And the process couldn’t be simpler.

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Getting on Google Maps can get you 100 more website visitors! And the process couldn’t be simpler.

Annie Schiffman

Shine Theory No. 3: Annie Schiffmann

Here’s a 60-second tactic to build *real* business relationships using social media.

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Here’s a 60-second tactic to build *real* business relationships using social media.

Amanda Hofman

Shine Theory No. 2: Amanda Hofman

Create standout merch that survives the post-event purge. Here are three tips to get started.

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Create standout merch that survives the post-event purge. Here are three tips to get started.

Cathlyn Melvin

Shine Theory No. 1: Cathlyn Melvin

There are more than 3,500 TEDx events around the globe every year. If you want a TEDx Talk, you can get a TEDx Talk.

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There are more than 3,500 TEDx events around the globe every year. If you want a TEDx Talk, you can get a TEDx Talk.